Sunday, February 24, 2008

makes you think

I was in NYC when I stepped into THINK COFFEE. I asked the Barista for a tall drip. He answered back asking "A what?" Politely I repeat myself only to get an even louder and more annoyed version of his original question. This leads me to yell and carefully mouth, "I said, A T-A-L-L D-R-I-P." Rolling his eyes, the annoyed Barista realizes there's a line behind me and only then does he ask,"What SIZE is 'tall'?" Finally I get it and thoughtfully yet with a hint of irritation i reply, "A 12oz drip." Thankfully the java was great.

Very clever.


the good: think coffee's coffee and starbuck's branding
the bad: ny's know-it-all attitude
the cringeworthy opps: i probably should have caught on a lot sooner...

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